Surface Pattern · Interior Design

Color comes first.

Spaces that make you feel something. Ashthetics NYC is half pattern studio, half interior design practice, both rooted in color psychology, neuroarchitecture, and biophilic joy.

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Can you feel the difference?

Concept rendering of the bathroom with watercolor cloud ceiling, navy daisy walls, lilac accent wall, brass fixtures, and yellow shag rug

Before

After

Drag to reveal

The navy daisy wallpaper in the reveal is a custom Ashthetics surface pattern, designed in the studio and then hung in a real room. That is my whole point of view in one image: the pattern studio and the interior practice are one color brain.

The Palette

Nature's palette is electric.

Every color in the Ashthetics system has a botanical source. Nothing here is invented, it's observed. Here's the wheel and the flowers that prove it, and the full thinking behind it lives in the approach.

the flowers made the palette

Nature's palette is electric.

Ashley Giddens, founder of Ashthetics NYC

Meet the Maker

I'm Ashley. I think your space should make you feel like the best version of your day is happening right now.

Ten years in the NYC culinary world taught me how to compose for all the senses at once. Now I do that with color, light, pattern, and art instead of flavor.

Same sensibility. Different medium. Grounded in color psychology, neuroarchitecture, and biophilic design.

More about me →

Ready when you are

Let's make this space feel like you.

Interior project, art commission, or pattern licensing. Tell me what you're working on. I read every inquiry personally.

Start a project →

Color comes first.

Nature's palette is electric.

I'm Ashley. I think your space should make you feel like the best version of your day is happening right now.

Find me

Let's make this space feel like you.